Written by Ryan Turner
If you own an Ecommerce business, you’re undoubtedly aware of how vital email marketing is to the health and growth of your company. There are a bevy of statistics that back this up, from the fact that customers who buy products through email spend 138% more than those who don’t receive email offers, to the acknowledgment by 80% of retail professionals that email marketing remains the single best driver of customer retention.

There is no getting around it: email marketing is still king.

Written by Ryan Turner
Of all the Ecommerce email marketing automations and Klaviyo flows, Browse Abandonment can be one of the most overlooked and under-valued strategies.

Many brands are still not sure what this strategy actually involves, or just dismiss it because it does not have the same buyer-intent as cart abandonment does.

However, a well timed browse abandonment email campaign can be a hidden goldmine for your store - running in the background on autopilot and bringing you incremental sales every day...
Written by Ryan Turner
The Ecommerce Entrepreneurs Email Marketing Starter’s Guide

One of the most important digital marketing mediums is also one of the easiest to overlook.

In a world of influencer advertising campaigns and automated chatbots, it’s easy to forget that one of the least sexy marketing options is also one of the most effective.

We’re talking, of course, about email marketing...
Written by Ryan Turner
For Ecommerce business owners, a highly effective way to attract new customers is simply by identifying people who are 'almost' customers, and helping them get over the line with purchase.

Learning how to create lively, interesting, and in some cases funny abandoned cart email campaigns is an essential skill to master when trying to attract those elusive buyers. We’ll show you some great ways to start writing the best abandoned shopping cart subject lines possible for your brand...
Written by Ryan Turner
“You never get a second chance to make a first impression.”

You’ve heard this before, right?

It’s a sound bit of wisdom for people from all walks of life – and especially so for Ecommerce business owners and marketers. Email welcome sequences give brands the perfect opportunity to make the best first impression possible with new prospects.
Written by Ryan Turner
Let’s cut to the chase: you need an automated post purchase email campaign.

There are some obvious reasons for this – namely providing your new or returning customers with important order information – but the utility of a post purchase email doesn’t end there.

Order confirmation emails provide you with a great opportunity to nurture new customers into habitual repeat buyers. If increasing your average customer’s lifetime value is important to your business (spoiler alert: it should be), a well-crafted “thank you for your purchase” email template is a great place to start...
Written by Ryan Turner
If you're selling products online but are yet to invest in a REAL email marketing strategy for your Ecommerce brand that drives at least 25% of your total revenue, the time to do so is now. 

But why?

Today's post is a short one. All we're going to do is understand the ONE single most important reason successful Ecommerce brands need to focus on getting an effective email strategy in place...
About Us
The Email Funnels Agency helps successful Ecommerce brands profitably grow sales using the latest Klaviyo email marketing strategies

Ryan Turner

Ryan is a 10+ year Ecommerce veteran and Klaviyo specialist
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About Us
The Email Funnels Agency helps successful Ecommerce brands profitably grow sales with Klaviyo email marketing
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